Upon arriving in London during the summer of 2000, Alaric Hammond quickly established a reputation for innovative image making and art direction. He soon found both like minds and a home for his talents within the highly influential INSECT collective, marking the start of a collaboration with founder Paul Insect that was to continue long after the studio closed in the final months of 2007. The most notable results of this are celebrated in the pairʼs abundant packaging and poster designs created for innovative hip-hop producer DJ Shadow.
Hammond employs a variety of acid bath techniques to corrode the metal plates bearing his work. The process dramatises an effect of decades of wear from the natural passage of time and weather, and the hand of man in the form of pollution and neglect. These meticulously-crafted plates then bear long-established icons of our age: Prozac anti-depressant pills, fast food, designer brands, stilettos, and cartoon characters bastardised to appear ripped to the tits on human growth hormone.
